Winning press coverage and an interview with a press release
One of the key ways to get your press release noticed is to write a newsworthy press release--or at at least tie the content of the release to something newsworthy.
That's what we did for this consultant working with companies doing business in Korea; we tied the launch of his new e-course on Korean business etiquette to the then-soon-coming Hyundai plant in Alabama.
View the press release sample
Click the image below to read the press release sample.
My client told me that, thanks to this press release, he scored a television interview and a newspaper article, generating valuable free publicity for his consulting business.
Win coverage with a newsworthy press release
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